Episode 105

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Published on:

5th Jun 2025

The Good Ally

This one’s been a long time coming. 

I’m joined by the brilliant Sally Pritchett - CEO of Something Big, champion of inclusive communication, and my personal friend - for a proper, honest chat about what it really means to be a good ally. 

Not in theory, not in hashtags, but in actual day-to-day action. 

We’re talking about using your privilege, showing up when it matters, and making real impact through business. 

Spoiler alert: she’s got a cold, I’ve got a cold, but the energy? Still 10/10. 

Highlights:

(96:28) Allyship is a verb, not a vibe

(10:38) Use your privilege like it’s your superpower

(14:53) Pro-activist: Sally’s accidental mic-drop moment

(28:08) Stop defending DEI like it’s optional

(50:02) The 4 C’s that actually mean something

(38:19) Diversity drives profit - it’s not just nice

Find out more:

Stormzy McDonald’s advert

B-Corps HERE.

Heinz  DEI failures in their advertising HERE.

Link to Something Big’s latest guide on Creating authentic, accessible and inclusive communication HERE.

Links to Something Big

Something Big helps businesses create great places to work by delivering creative, effective and inclusive communication.

Connect with us here:

Website: https://aurorawellnessgroup.co.uk/

Ngozi: https://www.linkedin.com/in/ngozi-weller-aurora/

Obehi: https://www.linkedin.com/in/obehi-alofoje-psychologist-aurora/

Aurora Company Profile 2025

Book a Call here: https://aurorawellnessgroup.co.uk/#book-meeting

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About the Podcast

The Wellbeing Rebellion
Welcome to The Wellbeing Rebellion, an award-winning podcast.

We’re Ngozi Weller and Obehi Alofoje, Directors at Aurora — a leadership and organisational effectiveness consultancy.

This podcast explores how the way organisations are led shapes performance, trust, wellbeing and culture over time.

The challenge with many approaches to wellbeing and culture is that they place responsibility on individuals to cope, rather than examining the leadership decisions, behaviours and systems that create the conditions people are working within.

This is where the conversation needs to shift.

On The Wellbeing Rebellion, we explore leadership behaviour, organisational systems and decision-making under pressure through honest conversations with senior leaders and advisors navigating real organisational complexity.

Some episodes are just us. Others bring in leaders and experts reflecting candidly on what works, what doesn’t, and what leadership requires in practice.

If you’re responsible for people, culture or organisational performance — and want to think more critically about how leadership shapes outcomes — this podcast is for you.

About your hosts

Obehi Alofoje

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Obehi is a psychologist and culture change consultant who helps senior HR and business leaders reduce employee burnout, absenteeism & talent attrition through mental wellbeing strategy, training & coaching.

Ngozi Weller

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Ngozi Weller is a culture change consultant and an ICF accredited coach who helps build resilience into your business by creating psychologically safe workplaces that enable employees to thrive.